At Twitter, The Future is You

Image via Twitter
Ah the recruitment video. Just thinking about it brings up fond memories of VHS tapes and 80s synth muzak. Has anything changed in the past 25 years? Apparently not.
As a way of drumming up some new talent Twitter created a new faux-camp recruitment video worthy of any DMV or corporate hellhole. It hits every note perfectly: terrible fonts. Bad editing. Stilted dialogue and acting. Special effects that would make James Cameron throw up. Even a nonplussed CEO played perfectly by Dick Costolo. The set-up and styling takes obvious cues from SNL’s Laser Cats series.
Compare this cheeky commercial to their earlier effort, which was widely panned for being flat and maybe even offensive.
Ironically, this video probably took quite a bit of skill and artistry to make. Double ironically, I now really want to apply to Twitter. What do you think of Twitter’s recruitment video? Tell us below or @WIREDInsider.


